Instagram Updated With Support for Adding Up to Five Links to User Profiles: All Details

Support for more links on Instagram bios was one of the platform's most requested features, according to Meta CEO Mark Zuckerberg.

Written by Radhika Parashar, Edited by David Delima | Updated: 19 April 2023 15:44 IST

Instagram Updated With Support for Adding Up to Five Links to User Profiles: All Details

Photo Credit: Reuters

The ability to add multiple links on their Instagram profiles is rolling out now

Highlights

Instagram previously allowed users to add one link to their bio
Users can now add four additional links to their profile
Instagram users should have access to the feature by the end of April

Instagram has been updated to add a new capability that has been requested by several users on the popular video and image sharing platform. Users could previously share a link on their profile bio. The company is now rolling out the ability to add up to five links, in a move that will help its users and creators showcase more of their work. Users of the Meta-owned service can now share their online businesses, content, as well as links to different social networking profiles with their Instagram followers. The feature is currently rolling out internationally and is expected to reach over a billion Instagram users in the coming days.

Until now, Instagram users were allowed to add only one link to their profile bio. The photo-video-messaging app preferred keeping its users restricted to the Meta ecosystem to keep up engagement, prompting users to resort to "link in bio" websites that allowed them to add a link to a webpage that hosted multiple links. Instagram will now let users add other links, including but not limited to, Linktree, Beacons, and Discord accounts.

Meta CEO Mark Zuckerberg announced the rollout of this feature on his Broadcast Channel. He stated that the ability to add more than one link to a profile bio was one of the most widely requested features on the platform.

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Multiple links in bio? You got it :sunglasses:

You can now add up to five links :link: to your profile. pic.twitter.com/Hurn7inqNS
— Instagram (@instagram) April 18, 2023

Users wanting to add more links to their bio can tap on the Add External Link option on the Links section from the Edit Profile menu. The feature is expected to reach all of the Instagram users by the end of this month. Gadgets 360 staff members were able to confirm that the feature has already rolled out to their accounts on iOS and Android.

The announcement comes as Instagram parent Meta is reportedly preparing to announce companywide layoffs as part of a restructuring process. The company has notified managers to prepare to announce job cuts in the coming days. Meanwhile, Meta continues to add features to Facebook, Whatsapp, and Instagram.

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Back in March, Instagram rolled out a new Reminder Ads feature to bring advertisements to the search results category. Meanwhile, Meta is also reportedly working on a new feature that will allow users to send animated emoji, for a future version of the popular messaging application.

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Further reading: Instagram, Meta

Radhika Parashar

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Radhika Parashar is a senior correspondent for Gadgets 360. She has been reporting on tech and telecom for the last three years now and will be focussing on writing about all things crypto. Besides this, she is a major sitcom nerd and often replies in Chandler Bing and Michael Scott references. For tips or queries you could reach out to her at RadhikaP@ndtv.com. More