HTC Partners Fitness Firm Under Armour for Future Products, Apps and More

Advertisement
By Hitesh Arora | Updated: 7 January 2015 17:02 IST
After launching the UltraPixel selfie camera smartphone, the HTC Desire 826, at CES 2015 - HTC on Tuesday announced its partnership with athletic equipment manufacturer Under Armour to "empower athletes everywhere."

Under Armour also unveiled a health and fitness tracker app for Android and iOS devices dubbed UA Record, apart from the UA Record website, at CES. The app can keep a progress record of things like steps, sleep, calorie burn, heart rate and weight.

"UA Record offers everyone of all fitness levels the ability to pro-actively manage their health and fitness," said Kevin Plank, Founder and CEO, Under Armour. "By syncing the thousands of fitness tracking devices and apps onto its open platform, and creating a visual dashboard of your data, UA Record is a simple and empowering tool designed to help people lead healthier and more active lives."

HTC said that it is also designing a series of products to work that will work seamlessly with the UA Record apps and website.

Advertisement

(Also see: HTC Desire 320 With BlinkFeed and Quad-Core SoC Launched)

Commenting on the partnership, Peter Chou, CEO, HTC, said, "Mobile innovation has completely changed people's lives in recent years, making us more connected to our world than ever before. Now we want to help people be better connected with themselves, helping them to achieve their goals and gain deeper insight into their own lives to become the best they can be. By joining forces with Under Armour, one of today's most exciting and ambitious leaders in empowering athletes, we are taking the first step on this journey and will provide consumers with a range of connected health and fitness products and services that no other brand can match."
Affiliate links may be automatically generated - see our ethics statement for details.
 

Catch the latest from the Consumer Electronics Show on Gadgets 360, at our CES 2026 hub.

Advertisement

Related Stories

Popular Mobile Brands
  1. Redmi Turbo 5 Max Charging Details Revealed; Pre-Orders Open in China
  2. Samsung Galaxy S26 Ultra May Arrive in Six Colourways
  3. Here's How Much the Motorola Signature Could Cost in India
  4. Redmi Note 15 Pro Series Might Launch in India With These Storage Options
  5. Moto G67, Moto G77 Specifications Leaked; Could Launch Soon
  6. Life Is Strange: Reunion Officially Announced, Launch Set for March
  7. OpenAI's Age Prediction System to Detect Underage Users Is Rolling Out
  8. OnePlus Says India Operations 'Normal' Amid Claims of Internal Collapse
  9. Bindiya Ke Bahubali Season 2 OTT Release Date: Know Everyting About Cast, Plot, and Mo
  10. Oppo A6 5G Launched in India With 7,000mAh Battery at This Price
  1. Motorola Signature Price in India Tipped Ahead of January 23 Launch in India: Expected Specifications
  2. Retta Thala Now Streaming on Prime Video: What You Need to Know About This Tamil Crime Thriller
  3. OpenAI’s Age Prediction System to Detect Underage ChatGPT Users Is Now Rolling Out
  4. Life Is Strange: Reunion Officially Announced, Launch Set for March 26
  5. Moto G67, Moto G77 Chipset, Memory and Camera Specifications Leaked, Could Launch Soon
  6. Redmi Turbo 5 Max Charging Details Revealed as Pre-Reservations Begin Ahead of China Launch
  7. OnePlus Says India Operations ‘Normal’ Amid Claims of Internal Dismantling
  8. Samsung Galaxy S26 Ultra May Arrive in Six Colourways, Tipster Claims
  9. Scientists Find Clue to High-Temperature Superconductivity in Quantum Materials
  10. New Dark Matter Simulation Could Change How Galaxies Are Thought to Evolve
Gadgets 360 is available in
Download Our Apps
Available in Hindi
© Copyright Red Pixels Ventures Limited 2026. All rights reserved.