HMD Unveils The Boring Phone in Collaboration With Heineken, Bodega

Boring Phone is a basic handset without internet access, social media or other apps.

Written by Nithya P Nair, Edited by Siddharth Suvarna | Updated: 18 April 2024 15:35 IST

HMD Unveils The Boring Phone in Collaboration With Heineken, Bodega

Photo Credit: HMD

The Boring Phone is claimed to deliver up to 20 hours of talk time on a single charge

Highlights

The Boring Phone will be available through giveaways
Users won’t be able to browse internet or download any apps on new phone
The Boring Phone has a transparent design

HMD has unveiled The Boring Phone in collaboration with Heineken and Bodega. The newly launched handset has a flip screen and is a limited edition run. The Boring Phone has a translucent design and the phone is unable to access the internet and download social media or other third-party apps. It is claimed to deliver a week of standby time and up to 20 hours of talk time on a single charge. The Boring Phone was showcased on Thursday (April 18) in a pop-up store by Bodega at Milan Design Week.

Nokia manufacturer HMD has teamed up with Heineken and creative firm Bodega to launch the The Boring Phone. The phone is not going on sale, instead, it will be available through giveaways. As per Heineken's website, 5,000 units of the phone will be made. Interested users can sign up on Heineken's website to learn more about the availability of the device.

The Boring Phone is a feature phone without internet access, social media, or other apps that encourages users to be more present in the moment. Like previous generation feature phones and retro phones, it can be used to make calls and to send or receive text messages. The calls can be ended by snapping the cover screen shut, like most flip phones. The phone has a transparent casing and holographic stickers similar to mobile phones of the early 2000s. It has a design identical to the Nokia 2660 Flip.

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The Boring Phone features a 2.8-inch QVGA inner display and a 1.77-inch cover display. It has a 0.3-megapixel camera and a 3.5mm headphone jack. The phone supports calling and texting via 2G, 3G, and 4G networks. It is claimed to deliver up to a week of standby time and up to 20 hours of talk time on a single charge. The handset allows users to add people to their speed dial list. It also includes the popular Snake game.

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Is the Samsung Galaxy Z Flip 5 the best foldable phone you can buy in India right now? We discuss the company's new clamshell-style foldable handset on the latest episode of Orbital, the Gadgets 360 podcast. Orbital is available on Spotify, Gaana, JioSaavn, Google Podcasts, Apple Podcasts, Amazon Music and wherever you get your podcasts.

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Further reading: HMD, The Boring Phone, The Boring Phone Specifications, Heineken, Bodega

Nithya P Nair

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Nithya P Nair is a journalist with more than five years of experience in digital journalism. She specialises in business and technology beats. A foodie at heart, Nithya loves exploring new places (read cuisines) and sneaking in Malayalam movie dialogues to spice up conversations. More