OpenAI Backs California AI Bill Requiring 'Watermarking' of Synthetic Content

California state lawmakers attempted to introduce 65 bills related to AI during the ongoing legislative session.

Advertisement
By Reuters | Updated: 27 August 2024 12:23 IST
Highlights
  • AI deepfakes have become popular tools for scammers
  • Tech firms want to distinguish original content from AI-generated content
  • AI is being used to generate harmless memes as well as scam posts

The watermark will help avoid confusion between human-generated, photorealistic AI-generated content

Photo Credit: Unsplash/ Levart_Photographer

ChatGPT developer OpenAI is supporting a California bill that would require tech companies to label AI-generated content, which can range from harmless memes to deepfakes aimed at spreading misinformation about political candidates.

The bill, called AB 3211, has so far been overshadowed by attention on another California state Artificial Intelligence (AI) bill, SB 1047, which mandates that AI developers conduct safety testing on some of their own models. 

That bill has faced a backlash from the tech industry, including OpenAI, which has Microsoft as a backer.

Advertisement

California state lawmakers attempted to introduce 65 bills touching on AI this legislative season, according to the state's legislative database, including measures to ensure all algorithmic decisions are proven unbiased and protect the intellectual property of deceased individuals from exploitation by AI companies. Many of the bills are already dead.

Advertisement

San Francisco-based OpenAI believes that for AI-generated content, transparency and requirements around provenance such as watermarking are important, especially in an election year, according to a letter sent to California State Assembly member Buffy Wicks, who authored the bill.

With countries representing a third of the world's population having polls this year, experts are concerned about the role AI-generated content will play, and it has already been prominent in some elections, such as in Indonesia.

Advertisement

"New technology and standards can help people understand the origin of content they find online, and avoid confusion between human-generated and photorealistic AI-generated content," OpenAI Chief Strategy Officer Jason Kwon wrote in the letter, which was reviewed by Reuters.

AB 3211 has already passed the state Assembly by a 62-0 vote. Earlier this month it passed the senate appropriations committee, setting it up for a vote by the full state Senate. If it passes by the end of the legislative session on Aug. 31, it would advance to Governor Gavin Newsom to sign or veto by Sept. 30.

Advertisement

© Thomson Reuters 2024

(This story has not been edited by NDTV staff and is auto-generated from a syndicated feed.)

 

Catch the latest from the Consumer Electronics Show on Gadgets 360, at our CES 2026 hub.

Advertisement

Related Stories

Popular Mobile Brands
  1. OnePlus Freedom Sale Slashes Prices of Phones, Tablets, and More Products
  2. These Smartphones Will Be Discounted During Flipkart Republic Day Sale
  3. These OnePlus, Samsung Phones Will Be on Sale During Amazon's Next Sale
  4. Vivo X200T Confirmed to Launch in India Soon: See Expected Specs
  5. Here Are Some of the Best Smartphones With Snapdragon 7 Gen 4 SoC
  6. Vivo Y500i With a 7,200mAh Battery, 50-Megapixel Camera Launched
  7. Best Laser Printers to Buy in India Right Now
  8. WhatsApp Might Soon Let Parents Control Who Minors Interact With
  9. Amazon Great Republic Day Sale 2026: iQOO Smartphone Deals Revealed
  10. Webb Telescope Finds Rare Cosmic Dust in One of the Universe's Most Primitive Galaxies
  1. WhatsApp Might Soon Let Parents Control Who Minors Interact With
  2. Nothing Announces Plans to Open Its First Flagship Store in India Soon
  3. After OpenAI, Now Anthropic Introduces Claude for Healthcare AI Tools
  4. Honor Magic 8 RSR Porsche Design Launch Date, Colourways Announced; Set to Arrive Alongside Magic 8 Pro Air
  5. Mahasenha Volume 1 OTT Release Date: When and Where to Watch This Mystical Thriller Online?
  6. Kirkkan OTT Release Date Confirmed: When and Where to Watch it Online?
  7. OnePlus 15T Colourways, RAM, Storage Variants Leaked Online; Tipped to Launch With Snapdragon 8 Elite Gen 5 SoC
  8. Vivo X200T India Launch Teased; Flipkart Availability Confirmed: Expected Specifications
  9. Bitcoin Trades Flat as Crypto Markets Enter Consolidation Phase
  10. Forza Horizon 6 and Fable Gameplay to Debut at Xbox Developer Direct on January 22
Gadgets 360 is available in
Download Our Apps
Available in Hindi
© Copyright Red Pixels Ventures Limited 2026. All rights reserved.