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Panasonic showcases its new TV line up headed by 56 inch 4K OLED TV

Panasonic showcases its new TV line up headed by 56-inch 4K OLED TV

By NDTV Correspondent | Updated: 5 April 2013 12:30 IST

The star products at this year's CES seem to be OLED (Organic Light-Emitting Diodes) and ultrahigh definition TVs. After Sony, Samsung and LG it was Panasonic's turn to showcase its OLED TV.

Thanks to OLED technology, the 56-inch set from Panasonic Corp. is less than half an inch thick and weighs 27 pounds, about half of what equivalent conventional sets weigh. The set has four times the resolution of today's high-definition sets.

Apart from this, Panasonic also showcased 16 new LED/ LCD TVs that will be a part of their 2013 Viera line-up. These TVs span across 32-inches to 60-inches and are designed to meet the needs of varied consumers.

The Japanese TV maker also showcased a few new features that the company is now introducing. One such feature is 'My Home Screen'. This feature will be available in Viera WT60, DT60, ET60, and E60 Series and will allows each user in the home to create their own personal home screen giving them quick access to their favourite content.

Another nifty feature that will be available to WT60, DT60, ET60, and E60 Series TV is Swipe and Share 2.0. This feature allows users to tap their NFC smartphone against their TV to share content.

"Panasonic's new LED/LCD models transform the home, creating not only the ultimate viewing experience, but the finest in design innovation, allowing the television to become the centrepiece of the home" said Henry Hauser, Vice President, Merchandising Group, Panasonic Consumer Marketing Company of North America. "We're committed to pushing the envelope in terms of form and functionality while maintaining our strong commitment to producing the most environmentally-friendly products."

Panasonic has also showcased its Plasma range for 2013, which comprises of with 16 new models ranging from 42-inches to 65-inches. These TVs are expected to be available from February 2013.

Features such as 'My Home Screen' and 'Swipe and Share 2.0' are also available to Plasma TV users who purchase Viera ZT60, VT60, and ST60 Series. Additionally, Plasma TV users will also get 'Touch Pen' feature, which allows users to add their own writing to their photos on screen and transfer them back to their smart devices using the optional Electronic Touch Pen (TY-TP10U) accessory.

Electronic Touch Pen (TY-TP10U) accessory is a new accessory and will have to be purchased separately.

"Panasonic continually strives to surpass the previous year's successes, and the new 2013 series of VIERA Plasma HDTVs does just that," said Henry Hauser, Vice President, Merchandising Group, Panasonic Consumer Marketing Company of North America. "The series' enhanced VIERA Connect IPTV functionality, superior picture and sound quality, and advanced connectivity capabilities have completely transformed the TV viewing experience. With the 16 new models, Panasonic has set the bar for years to come."

With Inputs from Associated Press

In pics: Best of CES 2013

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