Reliance Communications launched DataLoan service for its pre-paid customers on its 3G and 2G networks, a company statement said in New Delhi.
Idea Cellular, meanwhile, has slashed its 4G and 3G data prices up to 50 percent for night surfing.
With the DataLoan service, customers with a low pre-paid data balance can simply dial a toll-free number and get an instant 'DataLoan' top up of 60 MB, the Reliance Communications statement said.
DataLoan would provide "greater convenience to our customers, assuring them of uninterrupted data services usage any time of day or night," said Gurdeep Singh, chief executive, consumer business, Reliance Communications.
An Idea Cellular statement in New Delhi said that subscribers would now be able to avail of 1GB of night data at Rs. 125 for a month, enabling them to save upto 50 percent of their normal costs.
In addition, Idea has also launched the 'Day and Night Twin pack' which offers 30 percent discount starts from 500 MB per month and goes up to 40 GB, the release said.
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