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Taiwanese computer firm to launch low cost tablets in India

Taiwanese computer firm to launch low cost tablets in India

By Indo-Asian News Service | Updated: 7 June 2012 17:25 IST

Highlights

MSI said it would launch low cost tablets starting Rs.13,999 in the Indian market

Taiwanese computer firm MSI said it would launch low cost tablets starting Rs.13,999 in the Indian market from Friday.

The tablet series - Enjoy - will include two variants -- a 10-inch Enjoy 10 for Rs.13,999 and 7-inch Enjoy 7 for Rs.14,999.

Speaking on the company's low cost strategy, MSI India general manager Eric Kuo told IANS: "Our products do not have some prominent features such as 3G and GPS because we do not see enough market for the same in a country like India currently which reduces the cost of the products to a great extent."

"'Enjoy' series has been designed keeping the ultimate end-user in mind, it offers productivity while on the go and provides more ways to have fun and connect with friends," he added.

The android tablets are equipped with dual 2 mega pixel cameras, 4 GB internal storage space micro-SD card slot (max 32 GB) and has a battery life of 5 hours.

In the burgeoning tablet market in India, MSI will have to compete with established brands such as Motorola, HTC, Apple, RIM and Samsung.

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