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Twitter Ropes in Facebook Veteran to Revive Fortune

Twitter Ropes in Facebook Veteran to Revive Fortune

By Indo-Asian News Service | Updated: 6 July 2016 16:53 IST

In a bid to regain footing in the social media landscape, Twitter has appointed Bret Taylor - former chief technology officer at Facebook and an ex-Google employee who helped build Google Maps - to its board. Bret Taylor co-founded a social networking startup called Friendfeed.

"Bret brings to our Board a great mind for consumer products and technologies that will be invaluable to the company as we execute our plans for 2016 and beyond," Omid Kordestani, Twitter's executive chairman, was quoted as saying by Re/Code.

Since Jack Dorsey taking over as Twitter CEO, the company has hired several new board members like British Internet entrepreneur Martha Lane Fox, Pepsi CFO Hugh Johnston, and BET CEO Debra Lee.

The 10-year-old Twitter is facing stalled user growth and growing competition for quite some time.

The micro-blogging site reported 305 million monthly active users for the fourth quarter, compared to 307 million in the third quarter that excluded SMS-only followers.

As many top-notch executives have quit the company in the recent past, Twitter is going through a major overhaul under Dorsey.

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