Xiaomi India, soon after slashing price of the Mi 4 64GB model, has now
announced the same for the 16GB model, making the smartphone Rs. 5,000
cheaper than its launch price.
The Xiaomi Mi 4 16GB variant will be
available now at a price of Rs. 14,999, down from its most recent price
tag of Rs. 17,999. To recall, the smartphone was launched in January
this year at Rs. 19,999 and was initially available via the company's
flash sale model. The Chinese company however by end of February started
selling the Mi 4 16GB in India via Flipkart without registration. The Mi 4 (Review | Pictures) received its first price cut of Rs. 2,000 back in April
that brought down the prices to Rs. 17,999 for the 16GB model.
(Also see: Xiaomi Mi 4 vs. OnePlus One)
Xiaomi
India announced the price cut to commemorate 10 million Mi 4 units sold worldwide. The new prices were effective 9pm IST starting Wednesday and the smartphone can be grabbed now via Flipkart and Mi.com.
The company alongside promised that the Mi 4 will be available at new
price via other online and offline partners soon.
The price cut
definitely brings down the Mi 4 to sub-Rs. 15,000 category but it also
brings it around the Mi 4i, which is currently selling at Rs. 12,999.
The new price of the Mi 4 however undercuts the 16GB Silk White OnePlus
One (Review | Pictures) which is available at Rs. 18,999. Perhaps in a
bid to counter the Mi 4 16GB price cut, OnePlus also dropped the price
of the 64GB Sandstone Black variant in India for a day, to Rs. 19,998 (a
cut of Rs. 2,000).
Recently, OnePlus announced a permanent price
cut of $50 and EUR 50 on its One smartphone in the US and eligible European countries. Unfortunately, the price
cut was not applicable in the Indian market.
The Mi 4 64GB price
was slashed last week, and is available now via Flipkart at its reduced
price of Rs. 19,999, down from the Rs. 23,999 launch price.
Hugo
Barra, Vice President of Xiaomi Global, also showcased various products
such as Mi Selfie stick alongside drones and remote control cars that
could be controlled by the Mi 4 smartphone.