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Windows Phone devices outselling Apple's iPhone in 24 markets: Microsoft

Windows Phone devices outselling Apple's iPhone in 24 markets: Microsoft

By Ketan Pratap | Updated: 8 January 2014 17:48 IST

Microsoft has claimed that its Windows Phone devices are now outselling Apple's iPhone in 24 markets.

Microsoft's director of communications, Christopher Flores has told TechRadar that the Windows Phone platform has now reached second place in 14 markets worldwide and that the Windows Phone devices are now ahead of Apple's iPhone smartphone in at least 24 markets, although the company's executive declined to give specific region details for its claims.

Flores further indicated that the Windows Phone devices have been doing well in emerging markets (that also includes India) where the iPhone has a high priced. In addition, Flores told TechRadar that with Nokia's help, Microsoft is attacking both ends (high-end and budget) of the smartphone segment.

The Windows Phone 8-based smartphones are said to be outperforming iPhones in Italy, where the carrier subsidies make the Microsoft's OS platform a good proposition, while in Spain the Windows Phone devices are expected to seize Apple's second spot soon, according to TechRadar.

An earlier Windows Phone statistics report by AdDuplex for November revealed that Nokia dominates the platform with 90 percent market share.

The report noted that Nokia owned the Windows Phone device market, with 9 out of 10 Windows Phone 8 devices in use being made by Nokia.

Further, the report revealed that Nokia's budget smartphone, the Lumia 520 was the most popular Windows Phone with 26.5 percent market share globally. Notably, the recently unveiled Nokia Lumia 1520 phablet was at nineteenth position in the Windows Phone 8 chart.

An earlier report had claimed that Microsoft was negotiating with Samsung for making Windows Phone devices, and in return would offer $1 billion to the South Korean manufacturer.

On Monday, a report claimed that Sony has tied-up with a Taiwanese company named ODM Compal Communications for at least one or two Windows Phone 8-based smartphone units. The report also revealed that the order volumes for the initial one or two Windows Phone 8-based smartphones would be around ten thousand units each. In addition, the report suggested Sony's intentions to sell Windows Phone devices in the US via telecom operators which would expand the Windows Phone ecosystem for the market.

Update: In a statement to Neowin, a Microsoft representative detailed the countries where Windows Phone devices out-ship, and the where the platform occupies the number two spot:

We've seen record sales of Windows Phone this holiday worldwide, nearly doubling phone sales during Christmas week (YOY). In the third quarter this year, according to IDC, Windows Phone reinforced its position as a top three smartphone operating system and was the fastest-growing platform among the leading operating systems with 156% year-over-year gain. Windows Phone is the #2 smartphone operating system in 14 markets, and shipped more units than iPhone in 24 markets in Q3. Our portfolio continues to expand: from award-winning flagship devices like the Nokia Lumia 928/1020/1520, to affordable new innovations like the Lumia 520/625/1320 and Huawei W1/W2.

Markets where Windows Phone is the number two mobile operating system (according to Microsoft):

India
Mexico
Italy
Chile
Thailand
Vietnam
Malaysia
Poland
South Africa
Ukraine
Hungary
Finland
Czech Republic
Greece

Markets where Windows Phone devices out-ship the iPhone (according to Microsoft):

Chile
Colombia
Czech Republic
Egypt
Ecuador
Finland
Greece
Hungary
India
Italy
Kenya
Kuwait
Malaysia
Mexico
Nigeria
Pakistan
Peru
Poland
Saudi Arabia
South Africa
Thailand
Ukraine
United Arab Emirates
Vietnam

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Further reading: Apple, Microsoft, Mobiles, Nokia, Windows Phone, iPhones

Ketan Pratap

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Ketan Pratap is the editor at Gadgets 360 - with over 12 years of experience covering the technology domain. With a breadth and depth of knowledge in the field, he's done extensive work across news, features, reviews, and opinion pieces. But what's truly inspiring about Ketan is how he spends his free time. He's often found gazing at snow-capped mountains from over 20,000 feet while sitting on the hood of his car, taking in the breathtaking beauty of nature. His passion for the great ...More