Home
Mobiles
Mobiles News
Samsung Electronics Mobile Chief Cedes Day to Day Management Role

Samsung Electronics Mobile Chief Cedes Day-to-Day Management Role

By Reuters | Updated: 1 December 2015 09:35 IST

Click Here to Add Gadgets360 As A Trusted Source

Tech giant Samsung Electronics Co Ltd's long-time handset division chief is ceding day-to-day management of the firm's struggling smartphone business, shifting his focus to long-term strategy amid growing earnings headwinds.

Samsung Group, in its annual personnel appointments announcement, said Dongjin Koh will take over as president of the mobile communications business from J.K. Shin, who will remain head of the overall mobile division for Samsung and focus on long-term strategy and developing new growth businesses.

The shift comes as the world's top smartphone maker struggles to reverse declining market share and profits. Samsung Electronics has continued to lose market share to Apple Inc in the premium segment and to Chinese rivals such as Huawei Technologies Co Ltd and Xiaomi Inc in the lower end of the market.

Samsung has revamped its smartphone lineup, implemented new designs and cut prices for high-end products to boost sales and reverse its handsets earnings decline.

But the latest research data show the company's third-quarter global market share continued to slide from a year earlier.

Koh, previously head of Samsung's mobile research and development, played a key role in the development and launch of premium devices such as the Galaxy S6 and the Galaxy Note 5.

© Thomson Reuters 2015

Comments

Get your daily dose of tech news, reviews, and insights, in under 80 characters on Gadgets 360 Turbo. Connect with fellow tech lovers on our Forum. Follow us on X, Facebook, WhatsApp, Threads and Google News for instant updates. Catch all the action on our YouTube channel.