Micromax YU Cyanogen Phone to Launch Thursday Exclusively on Amazon India
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By Ketan Pratap | Updated: 16 December 2014 16:40 IST
Micromax's yet-to-be-announced YU Cyanogen OS smartphone will be
exclusively available on Amazon India. The online retailer on Tuesday
announced the news via its Twitter handle.
The
Amazon India's 'Exclusive' page is now live and comes with a subscription link for interested
consumers. Additionally, Micromax has also launched a dedicated website
for its YU smartphone and shows a countdown
to the launch on Thursday. The domestic handset maker has been
promoting its new YU brand extensively on social platforms such as
Facebook and Twitter.
Micromax last week started sending invites
for an event scheduled on December 18, where it is expected to launch
the first Cyanogen-based smartphone under its new YU brand.
Unfortunately,
the official invite from the company did not reveal much about the
handset and currently, details regarding the innards of the new YU
series smartphone are unknown.
The domestic Indian smartphone and
tablet brand last month announced its new YU brand in partnership with
Cyanogen and the first handset under the brand was expected to be
announced this month.
Some of the preliminary leaks have indicated
that Micromax's first YU brand smartphone will run on a custom version
of Cyanogen OS, and will be powered by a 64-bit CPU, though there is no
word on an exact chipset. The handset will be launched in India on
December 18; though the market availability has been rumoured to be two
to three weeks after the announcement.
Micromax has been leaving
no stone unturned to promote its new brand and recently announced the
'Apps for YU' challenge inviting Indian developers to create apps for
its upcoming YU brand of smartphones running a custom Cyanogen OS build
based on Android.
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