Apple Said to Cut iPhone, AirPods Output Due to Weaker-Than-Expected Demand

Apple is said to make about 20% fewer iPhone SEs next quarter.

By Reuters | Updated: 28 March 2022 12:59 IST

Apple Said to Cut iPhone, AirPods Output Due to Weaker-Than-Expected Demand

iPhone SE (2022) has 5G connectivity

Highlights

Apple reduced orders for AirPods by more than 10 million units
Apple SE (2022) was unveiled at the company's virtual event last week
The company reportedly planning to cut the output of the iPhone 13

Apple is planning to cut the output of its iPhone and AirPods devices as the Ukraine crisis and looming inflation start to weigh on demand for consumer electronics, the Nikkei reported on Monday, citing sources.

The company plans to make about 20 percent fewer iPhone SEs next quarter, or lower production orders by about 2 million to 3 million units than originally planned, due to weaker-than-expected demand, Nikkei said.

The US tech giant also reduced orders for its AirPods wireless headphones by more than 10 million units for all of 2022, as it scales back the level of inventories due to lukewarm demand, the newspaper said.

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Earlier this month, Apple unveiled 5G connectivity to its iPhone SE, its low-cost model aimed mostly at buyers in emerging markets.

Counterpoint Research said the earlier 4G iPhone SE accounted for 12 percent of total iPhone sales from its launch in the second quarter of 2020 until the end of 2021, with Japan being the biggest market after the United States.

The company also asked suppliers to make a couple of million fewer units of the entire iPhone 13 range than previously planned, but said this adjustment was based on seasonal demand, according to the report.

iPhone SE (2022) vs iPhone XR vs iPhone 11: Price, Specifications Compared

Apple did not immediately respond to a Reuters request for comment.

© Thomson Reuters 2022

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Apple iPhone SE (2022)

REVIEW
KEY SPECS
NEWS

Design
Display
Software
Performance
Battery Life
Camera
Value for Money

Good
Powerful SoC
IP67 rating, wireless charging
Slim and light
Regular software updates

Bad
Small, low-res display
Gets warm when stressed
Average low-light camera performance
Expensive

Read detailed Apple iPhone SE (2022) review

Display 4.70-inch

Processor Apple A15 Bionic

Front Camera 7-megapixel

Rear Camera 12-megapixel

Storage 64GB, 128GB, 256GB

OS iOS 15

Resolution 750x1334 pixels

More Apple mobiles Apple mobiles price in India

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