Based on the sales breakdown by Consumer Intelligence Research Partners, an analyst Steven Milunovich of UBS said (via AppleInsider) that the iPhone 6 is outselling the iPhone 6 Plus by three to one margin. From the research data, Milunovich noted that the iPhone 6 sales in first 30 days in the US accounted for 68 percent of all iPhone sales, while the iPhone 6 Plus managed between 23 and 24 percent.
This means that the new iPhone models accounted for about 91 percent of total iPhone sales, while the rest was made up by older models such as iPhone 5s and iPhone 5c. As a comparison, last year, the then new iPhone 5s and iPhone 5c accounted for 84 percent of all iPhone sales during a similar time frame.
The research also noted that the average storage capacity for buyers this year was 48GB, which is almost double than the last year, hardly a surprise given Apple has made 64GB model variant cheaper and also introduced a 128GB iPhone variant for the very first time.
(Also see: iPhone 6 Price Good News for Heavy Users but iPhone 6 Plus Price Disappoints)
The US sales trend is the opposite of what initial data had indicated in China. The iPhone 6 Plus had seen stronger pre-orders than iPhone 6. Last month a report based on JD.com's sales figure had noted that out of 9.49 million pre-orders, iPhone 6 Plus had clocked about 4.82 million pre-orders, while iPhone 6 had 4.66 million.
Recently, Apple had outperformed Samsung on the latter's home turf of Korea, with the iPhone 6 and iPhone 6 Plus clocking three times as many pre-orders than the Samsung Galaxy Note 4 over a similar time frame.Get your daily dose of tech news, reviews, and insights, in under 80 characters on Gadgets 360 Turbo. Connect with fellow tech lovers on our Forum. Follow us on X, Facebook, WhatsApp, Threads and Google News for instant updates. Catch all the action on our YouTube channel.