Huawei has announced three new smartphones in its Ascend series as well as a brand new user interface 'Emotion' for its Android phones at the IFA trade fair. The new smartphones include Ascend G600, Ascend G330 and Ascend Y201 Pro.
Company stated that the new Ascend smartphones will go on sale starting October in markets across the world.
The high-end Huawei Ascend G600 features 4.5-inch display with qHD resolution, 1.2GHz dual-core processor, 768MB RAM and 8MP rear camera.
On the other hand, Ascend G300 is a mid-range smartphone with specs like 4-inch WVGA display, 512MB RAM, 1GHz dual-core processor, 5MP camera, and 1500mAh battery.
The third device announcement of the day was Ascend Y201 Pro which will come with 800MHz processor, 512MB RAM, 4GB on-board memory, 3.5" display with HVGA resolution, 1400mAh battery, and 3.2MP camera.
Apart from the new devices, Huawei also showcased its brand new user interface Emotion. Company claims that Emotion will play a critical role in cementing the Huawei smartphone portfolio.
"Reinforcing Huawei's user-centric design philosophy, 'Design with Empathy', Emotion UI is built on a clear understanding of how consumers interact with their smartphones and what they expect from these interactions," company noted in a press release.