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Coca Cola accused of misusing GPS technology by Chinese authorities

Coca-Cola accused of misusing GPS technology by Chinese authorities

By Associated Press | Updated: 14 March 2013 11:25 IST

Chinese authorities are investigating whether Coca-Cola Co. employees improperly used location-finding technology in violation of restrictions on map-making.

Coca-Cola said Thursday it was cooperating with investigators. It said some of its bottling plants use mapping and location technology that is widely available commercially in China to improve the efficiency of deliveries.

Coca-Cola employees in the southwestern province of Yunnan were found improperly using handheld global positioning system devices, the deputy director of the national surveying agency told government radio this week.

It was one of 21 similar cases involving employees of companies using GPD devices in Yunnan to "illegally obtain classified information," said the official, Li Pengde, according to the China National Radio website. He gave no additional details.

Beijing tightly controls map-related activities due to both national security concerns and political sensitivities about the location of its borders. Providers of map services for websites and mobile phones must obtain government licenses and locate their servers within China.

In a statement, Coca-Cola said some of its trucks use "location-based customer logistics systems" to improve service and fuel efficiency.

"These customer logistics systems are broadly used for commercial application across many industries in China and worldwide," the company said.

"After being contacted by local authorities, our bottling plants have cooperated fully with their enquiries to ensure that our customer logistics systems are in full compliance with current regulations."

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