In order to celebrate its 10th anniversary in India, BlackBerry has launched a limited period offer for its BlackBerry Z30 smartphone, pricing it at Rs. 34,990. The Canadian smartphone manufacturer had launched the Z30 for the Indian market at Rs. 39,990 in October 2013.
Additionally, BlackBerry announced the Z30's White-colour variant will also be up on Flipkart online retail website at the same price. BlackBerry's limited period discount offer for its Z30 smartphone will be valid for the next 60 days.
"India is amongst the key emerging smartphone markets. The Indian consumers want access to cutting edge experience of a smart device combined with a revolutionary operating system - all at an attractive price point," stated Hitesh Shah - Director, Channel Sales, BlackBerry India in the press release. "We have seen a phenomenal response to our initial promotional offer on BlackBerry Z10 and are confident we will see similar off take for the 5 inch screen BlackBerry Z30 that combines technology and style quotient in one device. This anniversary price of Rs. 34,990/- will therefore ensure that consumers are able to experience the latest and best technology at an attractive cost."
The BlackBerry Z30 comes with a 5-inch Super AMOLED display with a 720x1280 pixel resolution, translating to a pixel density of 294ppi. It is powered by a 1.7GHz dual-core Qualcomm Snapdragon S4 processor with Adreno 320 GPU.
BlackBerry has included 2GB of RAM onboard the Z30, apart from 16GB of inbuilt storage, which can be further expanded via microSD card (up to 64GB). The BlackBerry Z30 sports an 8-megapixel rear camera and a 2-megapixel front-facing camera.
The new phablet runs BlackBerry 10 OS version 10.2, which includes refinements and new features when compared to the BlackBerry Z10 that was launched earlier this year. The Z30 includes a 2880mAh battery, which the company claims can deliver up to 25 hours of talktime - there is no word on standby time.
The BlackBerry Z30 features four stereo speakers to provide 'BlackBerry Natural Sound' and also comes with BlackBerry Paratek Antennae that is claimed to deliver faster data transfers.
The BlackBerry Z30 was unveiled globally in September, when BlackBerry also announced a price cut for company's former flagship, the Z10.