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Apple CEO Tim Cook says victory over Samsung "is about values"

Apple CEO Tim Cook says victory over Samsung "is about values"

By NDTV Correspondent | Updated: 25 August 2012 10:44 IST

Apple scored a major legal victory over Samsung on Friday, when a jury in San Jose, California awarded $1.049 billion to the US-based tech giant.

The jury rejected the South Korean electronics firm's counterclaims against Apple, which had claimed its iconic iPhone and iPad had been illegally copied.

We've already seen Samsung and Apple issue their official reactions to the verdict, and now an internal memo that Apple CEO Tim Cook, who completed one year on the job on Friday, sent to Apple corporate employees has leaked.

Today was an important day for Apple and for innovators everywhere.

Many of you have been closely following the trial against Samsung in San Jose for the past few weeks. We chose legal action very reluctantly and only after repeatedly asking Samsung to stop copying our work. For us this lawsuit has always been about something much more important than patents or money. It's about values. We value originality and innovation and pour our lives into making the best products on earth. And we do this to delight our customers, not for competitors to flagrantly copy.

We owe a debt of gratitude to the jury who invested their time in listening to our story. We were thrilled to finally have the opportunity to tell it. The mountain of evidence presented during the trial showed that Samsung's copying went far deeper than we knew.
The jury has now spoken. We applaud them for finding Samsung's behavior willful and for sending a loud and clear message that stealing isn't right.

I am very proud of the work that each of you do.

Today, values have won and I hope the whole world listens.

Tim

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