Alongside the launch of the ZenFone 3 series of smartphones in India, Asus has also launched the ZenBook 3 laptop and Transformer 3 Pro 2-in-1 in the country. The two Windows 10-based productivity devices will be available from online and offline retail channels from October, and have been priced at Rs. 1,47,990 and Rs. 1,44,990 respectively.
To recall, the Asus ZenBook 3 and the Asus Transformer 3 Pro were launched at Computex 2016, alongside the ZenFone 3 series of smartphones. The ZenBook 3 is the latest salvo fired against Apple's very popular MacBook Air and MacBook ultra-portable laptops, and Asus says it is thinner than the MacBook Air, yet faster than the MacBook.
Other highlight features of the ZenBook 3 according to Asus are that it sports the world's thinnest fan at 3mm; has an 82 percent screen to body ratio; bears a Corning Gorilla Glass 4 panel, and is claimed to have a 9-hour battery life that's coupled with quick charging - 60 percent charge can be achieved in 49 minutes. The laptop also features a gold-backlit keyboard with "twice the key travel" of the MacBook. It weighs in at 910 grams, measures 11.9mm in thickness, and sports a fingerprint reader. To put that in comparison, the MacBook is 13mm at its thickest point, and weighs in at 920 grams.
The ZenBook 3 (UX390UA) model has been brought to India, and it features a 12.5-inch full-HD (1920x1080 pixel) display, Intel Core i7-7500U processor, 16GB of LPDDR3 RAM, a choice of 512GB PCIe M.2 SSD or 512GB SATA 3 M.2 SSD, Intel HD Graphics, a 6-cell 40WHr battery, Harmon Kardon speakers, and a fingerprint sensor. It will be available in Royal Blue, Rose Gold, and Quartz Gray colour variants.
Coming to the Asus Transformer 3 Pro - the company says the laptop-tablet hybrid is thinner than Surface Pro 4, at 8.35mm. It features Harman Kardon audio with dual-front speakers that are supposedly four times as loud as the Surface Pro 4. It comes bundled with a detachable keyboard and stylus pen.
The Asus Transformer 3 Pro (T303UA) model was launched in India, and it features a 12.6-inch (2880x1920 pixels) display, Intel Core i7-6500U processor, 16GB of RAM, a 512GB PCIe M.2 SSD, a 13-megapixel rear camera that features a 2-megapixel IR camera alongside, Thunderbolt 3, full-size USB 3.0 port, and full size HDMI port. The hybrid will launch alongside a mobile hub accessory (Asus Universal Dock) for all other ports. It will be available only in its Gold colour variant in India.For the latest tech news and reviews, follow Gadgets 360 on X, Facebook, WhatsApp, Threads and Google News. For the latest videos on gadgets and tech, subscribe to our YouTube channel. If you want to know everything about top influencers, follow our in-house Who'sThat360 on Instagram and YouTube.