Amazon Canada Fined $1.1 Million Over Pricing Practices

Amazon Canada Fined $1.1 Million Over Pricing Practices
Advertisement

The Canadian branch of US online retailer Amazon will pay CAD 1.1 million ($836,967 or roughly Rs. 5.7 crores) over allegedly misleading pricing on its website, the government said Wednesday.

The Competition Bureau, after a months-long investigation of Amazon pricing practices between May 2014 and May 2016, concluded that the company's common practice of comparing its prices to a regular price, or "list price," suggesting savings for consumers, was misleading.

The agency determined that Amazon relied on its suppliers to provide list prices for its Canadian website without verifying that those prices were accurate.

(Also see: Amazon Halts Sales of Indian Flag Doormat After Visa Threat)

"These claims created the impression that prices for items offered on www.amazon.ca were lower than prevailing market prices," the Canadian antitrust watchdog agency said in a statement.

Amazon will pay a CAD 1 million penalty and CAD 100,000 towards the Competition Bureau's costs as part of an agreement settling the agency's concerns, it said.

The agency noted that Amazon had already changed the way it advertises list prices on its Canadian website to accurately represent the savings available to consumers.

The new policies "have had an effect beyond the Canadian website, including on savings claims for products sold on www.amazon.com," Amazon's US website, it added.

Comments

For the latest tech news and reviews, follow Gadgets 360 on X, Facebook, WhatsApp, Threads and Google News. For the latest videos on gadgets and tech, subscribe to our YouTube channel. If you want to know everything about top influencers, follow our in-house Who'sThat360 on Instagram and YouTube.

Idea Offers 3GB Free Data With New Plan to 4G Users
India, US Sign Agreement on Cyber-Security Cooperation
Share on Facebook Gadgets360 Twitter Share Tweet Snapchat Share Reddit Comment google-newsGoogle News
 
 

Advertisement

Follow Us

Advertisement

© Copyright Red Pixels Ventures Limited 2024. All rights reserved.
Trending Products »
Latest Tech News »