Apple Podcasts to Switch ‘Subscribe’ Button to 'Follow’

The new change to Apple podcasts will roll out along with the release of iOS 14.5.

Apple Podcasts to Switch ‘Subscribe’ Button to 'Follow’

Apple has long been the leader in podcasting platforms with iTunes then its Apple Podcasts app

Highlights
  • Change to Apple podcasts will roll out along with the release of iOS 14.5
  • Nearly half the people associate 'subscribe' with paid subscriptions
  • Spotify used the word 'follow' to describe the feature
Advertisement

American multinational technology company Apple will soon no longer be allowing its users to 'subscribe' to podcasts, rather they will now be 'following' them.

According to Mashable, this new change to Apple podcasts will roll out along with the release of iOS 14.5. However, the beta version of the iOS update already has the change available in it.

Though it may look like not a big change but Edison Research, a market analysis firm had found that 47 per cent of people who don't listen to podcasts, actually thought that it costed money to 'subscribe' to podcasts.

In a recent newsletter, senior vice president of Edison Research Tom Webster stressed that the reason for this is because of the word 'subscribe'. This is a big issue if nearly half of the people surveyed associate 'subscribe' with paid subscriptions. How many people would have been listening to podcasts over the years if they knew it was free to do so?

Apple, which has long been the leader in podcasting platforms with iTunes then its Apple Podcasts app, really faced competition when music streaming giant Spotify entered the podcasting world. Interestingly Spotify used the word 'follow' to describe the feature that adds favorite podcasts to the playlist.

Other major podcasting platforms such as Stitcher, Amazon Music, and Audible all use 'follow' instead of ''subscribe''. As per Mashable, after this official switch by Apple, it seems YouTube and Google Podcasts will remain as the final giants in the podcasting industry to keep the 'subscribe' button.


Are AmazonBasics TVs Good Enough to Beat Mi TVs in India? We discussed this on Orbital, our weekly technology podcast, which you can subscribe to via Apple Podcasts, Google Podcasts, or RSS, download the episode, or just hit the play button below.

Affiliate links may be automatically generated - see our ethics statement for details.
Comments

For the latest tech news and reviews, follow Gadgets 360 on X, Facebook, WhatsApp, Threads and Google News. For the latest videos on gadgets and tech, subscribe to our YouTube channel. If you want to know everything about top influencers, follow our in-house Who'sThat360 on Instagram and YouTube.

Further reading: Apple, Apple Podcasts, iTunes
Netflix Tests Feature That Could Limit Password Sharing by Asking Viewers if They Live With Account Holder
Share on Facebook Gadgets360 Twitter Share Tweet Snapchat Share Reddit Comment google-newsGoogle News
 
 

Advertisement

Follow Us

Advertisement

© Copyright Red Pixels Ventures Limited 2024. All rights reserved.
Trending Products »
Latest Tech News »