Samsung Smart TV Models to Come With NFT Buying, and Management Features for Digital Art Collectors

Samsung says the feature will show NFTs available for sale on various marketplaces, and also allow people to make purchases from the TV itself.

By Radhika Parashar | Updated: 3 January 2022 11:31 IST

Samsung Smart TV Models to Come With NFT Buying, and Management Features for Digital Art Collectors

Photo Credit: Samsung

Samsung is adding a new “NFT Aggregation Platform” to its smart TV offerings

Highlights

Samsung made the announcements ahead of CES 2022
NFT feature to be on Samsung’s MicroLed, Neo QLED, and The Frame TV model
Users will be able to check out and purchase NFTs of their choice

Samsung has, in its own way, validated the crypto space by announcing new features that will be part of its upcoming lineup of smart televisions. The South Korean tech giant has revealed a new “NFT Aggregation Platform” that will debut with its latest Smart TV models at CES 2022. The feature will allow people to browse NFTs for sale and even buy them via the TV. NFTs or non-fungible tokens are digital collectibles based on movies, games, or artworks, transferred to and locked on a blockchain network.

The NFT Aggregation Platform will fetch NFTs from several marketplaces on Samsung smart TVs, according to the company. Users will be allowed to preview these NFTs as well as read about its creator and the story behind the pieces.

People who already own NFTs will be allowed to showcase their holdings on Samsung TVs.

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“In 2022, Samsung is introducing the world's first TV screen-based NFT explorer and marketplace aggregator, a groundbreaking platform that lets you browse, purchase, and display your favourite art—all in one place. The platform is also great for NFT creators who want to share their art with the world,” Samsung reportedly said in a statement.

The feature will be available on Samsung's smart TV offerings of MicroLed, Neo QLED, and The Frame models.

The company made the announcement ahead of the Consumer Electronics Show (CES) 2022 that will be hosted in Las Vegas starting Wednesday, January 5 US. Due to the spread of Omicron, however, several tech majors like Google, Amazon, Microsoft, and Lenovo will not be physically attending the CES 2022.

While Samsung has announced the integration of NFT-friendly settings with its products, Twitter is also reportedly working on a tab called “Collectible” that will let users show off their NFT collections and holdings on the micro-blogging platform.

In the third quarter of 2021, NFT sales volume surged to $10.7 billion (roughly Rs. 79,820 crore), up by over eight-fold from the previous quarter, according to data from market tracker DappRadar.

Surging sales and hefty prices on NFTs have baffled many, but the multi-fold growth shows little or no depreciation whatsoever.

Interested in cryptocurrency? We discuss all things crypto with WazirX CEO Nischal Shetty and WeekendInvesting founder Alok Jain on Orbital, the Gadgets 360 podcast. Orbital is available on Apple Podcasts, Google Podcasts, Spotify, Amazon Music and wherever you get your podcasts.

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Further reading: Samsung, Non-Fungible Tokens, NFTs, CES 2022, Samsung TV

Radhika Parashar

Email Radhika

Radhika Parashar is a senior correspondent for Gadgets 360. She has been reporting on tech and telecom for the last three years now and will be focussing on writing about all things crypto. Besides this, she is a major sitcom nerd and often replies in Chandler Bing and Michael Scott references. For tips or queries you could reach out to her at RadhikaP@ndtv.com. More