Macy's Releases 10 Thanksgiving Day Parade Themed NFTs for Auction: Here's What We Know

Bids on pieces in the NFT collection range from $8,000 (roughly Rs. 5.9 lakh) to $29,000 (roughly Rs. 21 lakh).

By Radhika Parashar | Updated: 25 November 2021 13:41 IST

Highlights

The NFTs are inspired by Macy’s large balloons that debuted years ago
9,500 more parade themed NFTs have been generated for giveaways
Proceeds from the auction will be donated to Make-A-Wish Foundation

Macy's Releases 10 Thanksgiving Day Parade Themed NFTs for Auction: Here's What We Know

Macy’s is making the 95th year of its famous Thanksgiving Day Parade with this NFT auction

Photo Credit: Facebook/ Macy's

American retailer Macy's listed a ten-piece series of non-fungible tokens (NFTs) based on the Thanksgiving Day theme. The store is famous for its annual Thanksgiving Parade and it is now bringing this to the crypto world. NFTs are virtual collectibles associated with real life objects like games, artwork, and music among others with ownership locked and transferred on blockchain. Each of the NFTs are inspired by Macy's parade balloons that debuted years ago. With this NFT collection, the retail chain is marking the 95th year of its famous Thanksgiving Day Parade. The biddings for these NFTs will close on November 30.

Balloons showing Macy's black and white toy soldier from 1920, elf from the year 2000, and a spaceman from the 1950s are among the NFTs released to be auctioned. Proceeds from the auction will be donated to Make-A-Wish Foundation.

The current bids on this NFT collections range from $8000 (roughly Rs. 5.9 lakh) to $29,000 (roughly Rs. 21 lakh), as per the information displayed on NFT marketplace Sweet.

South Korea Says It Is Considering Taxation of NFTs

Images of these NFTs have been posted on Twitter.

Guys check out my free macys nft pic.twitter.com/f52cx3rfe2
— ##SAI ミ★ (@SERVANTSAIHARA) November 20, 2021

As previously reported, Macy's is making NFTs based on the Parade.

According to Macy's, 10 will be auctioned off to benefit Make-A-Wish, & the remaining 9,500 are being given away for free. Plus 10% of every sale of any NFT will also go to Make-A-Wish forever. pic.twitter.com/g8mpZA3oET
— Macy's Parade History (@ParadeHistory) November 19, 2021

Going bullish on the NFT wagon, the retail chain has also created 9,500 parade-themed pieces as first-come, first-serve giveaways.

In the third quarter of 2021, NFT sales volume surged to $10.7 billion (roughly Rs. 79,820 crores), up by over eightfold from the previous quarter, according to data from market tracker DappRadar.

Sotheby’s Metaverse To Help Healthcare Workers with 'Biggest' NFT Auction

Give the popularity of the space, several brands like Macy's have released NFTs in order to connect with the new-age crypto-powered population.

Earlier in March, Taco Bell became the first fast food brand to release an NFT collection. The company showcased five versions of the “NFTacoBells” and sold five copies of each within 30 minutes on trading platform Rarible.

In September, burger mammoth Burger King partnered NFT platform Sweet to allow customers to scan a QR code and collect NFTs.

Recently, fast food chain McDonalds also released a limited edition of 10 McRib NFTs in the US in a bid to do something big on the 40th anniversary of the McRib burger.

Interested in cryptocurrency? We discuss all things crypto with WazirX CEO Nischal Shetty and WeekendInvesting founder Alok Jain on Orbital, the Gadgets 360 podcast. Orbital is available on Apple Podcasts, Google Podcasts, Spotify, Amazon Music and wherever you get your podcasts.

Affiliate links may be automatically generated - see our ethics statement for details.

For the latest tech news and reviews, follow Gadgets 360 on X, Facebook, WhatsApp, Threads and Google News. For the latest videos on gadgets and tech, subscribe to our YouTube channel. If you want to know everything about top influencers, follow our in-house Who'sThat360 on Instagram and YouTube.