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Kim Kardashian Game Maker Glu to Develop Katy Perry Game

Kim Kardashian Game Maker Glu to Develop Katy Perry Game

By NDTV Correspondent | Updated: 6 February 2015 11:37 IST

Mobile game developer Glu Mobile Inc said it would partner with top-selling singer Katy Perry to develop a new mobile game, which will include the Firework singer's voice and likeness.

The company, known for its popular Kim Kardashian: Hollywood game, said it expects to release the game in the fourth quarter.

Shares of Glu, which also reported a 78 percent jump in fourth-quarter adjusted revenue, rose 14 percent to $4.39 in extended trading.

"Katy is arguably the most recognized musician in America following her Super Bowl XLIX halftime performance this past Sunday," Glu CEO Niccolo de Masi said in a statement.

"She is a cultural icon and we expect to translate key elements of her success into an innovative, highly entertaining mobile experience."

Katy Perry, who hosted the Super Bowl XLIX Halftime Show on Sunday, is known for hit singles such as Teenage Dream, E.T. and Roar.

Kim Kardashian: Hollywood is a free-to-download mobile game where the user can create a celebrity avatar and interact with celebrities in a virtual world filled with parties, paparazzi and luxury homes.

The top-grossing game, which was released in June last year, accounted for about a third of Glu's adjusted revenue for 2014.

Adjusted revenue rose to $76.2 million (roughly Rs. 471 crores), beating the average analyst estimate of $63.8 million.

The company reported a profit of 11 cents per share, excluding items, for the quarter ended Dec. 31. This trumped the average analyst estimate of 2 cents per share, according to Thomson Reuters I/B/E/S.

Written with agency inputs

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